The eSport world has grown immensely throughout the years. According to the Global Entertainment & Media Outlook, the eSport world will likely reach a revenue of over 30 billion dollars by 2023.
Last 2014, they have reached 16 billion dollars in the United States alone. The Global Entertainment & Media Outlook also said that the eSport world is the fastest-growing segment since it will likely reach an 18.3% increase in its annual growth through 2023. The sport and health of this industry are sure to be a success.
eSports Continuous Success
Any eSport gamer knows that games have been selling out several sports stadiums around the world during tournaments. Because of this, the industry also continues to get rich because of its growing fan base.
According to experts, the eSport world is focusing on the three Ps throughout the years – personalization, prizes, and participation. The industry aims to know what the players, fans, and viewers need. They aim to personalize the experience for everyone to encourage more players and fans and sustain their interest in the games.
One of the popular eSports games that reached a significant status when it comes to revenue stream is Fortnite. Its developers offer skins and dance moves with price tags. The personalized content that they provide helps them to achieve continuous growth.
However, some eSports games still experience some shortcomings when it comes to advertising. Nowadays, most eSports viewers do not like their games being interrupted with ads. Based on research, 9 out of 10 viewers are either blocking ads or deleting cookies. This situation makes the industry more difficult to attract new audiences and gain new advertisers.
Australia’s Home of eSports
In Australia, Melbourne has become the newest home of the eSport world. The Melbourne eSports Open was celebrated with over 10,000 people together with top professional teams in the country. Based on the recent statistics, there are over 560,000 eSports fanatics across Melbourne, Victoria. For that reason, the Minister for Tourism and Major Events have announced that they will continue to grant every gamer’s dreams, including giant screens, the best talent, and the latest technology.
PlayerUnknown’s Battlegrounds on Twitch
PUBG is one of the most-watched games on Twitch. Millions of players have been following and spectating several professional streamers at this platform. For that reason, developers continuously aim to provide their games with more aggressive gameplays since these are what the Twitch audience love.
According to Greene and PUBG Corp, they focus on making the best Battle Royale game in its unique way. According to Kongphan, “With fine-tuning and adjustments to keep the momentum of entertainment throughout the game, it will flourish.”
eSports is one promising venue for gaming enthusiasts not just for recreation, but also to work out on their skills when it comes to team play and strategy. As technology continues to improve the gameplay and user interface, the more we can expect higher growth and better engagement in eSports in the not-so-far future.